Domino's Responds to Shrinking Portions with Inflation-Themed Pizza Deal

Amid the global pandemic of shrink inflation resulting in rising fast food prices and shrinking portion sizes, Domino's has responded by launching a new limited-time value deal.

Starting on September 9 and running through September 29, Domino's customers who order online can take advantage of the chain's MOREflation deal. The promotion lets you mix two or more medium two-topping pizzas for just $6.99 each, part of the chain's famous mix-and-match deal. However, in a new twist, you can upgrade one of the medium pizzas to a large for free, no strings attached.

“In response to high inflation, many companies are downsizing their offerings to avoid raising prices,” Joe Jordan, president of Domino’s U.S. and global services, said in a press release. “We understand that consumers are looking for delicious, affordable food options. That’s why we took our biggest and best offering — our mix-and-match deal — and made it even better by giving customers more pizza for the same price.”

“We’re constantly looking for innovative ways we can provide value,” Jordan added, citing the chain’s Emergency Pizza initiative as one of many breakthroughs.

For your elevated large pizza, you can choose from Domino's Hand Tossed, Thin Crust, or New York Style Crust, and customize it to your liking. Head to the Domino's website or app between now and September 29 to take advantage of the deal. Select the MOREflation offer to place your order, and the coupon will be applied at checkout.

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