Liquid Death is teaming up with ice cream maker Van Leeuwen for a brand new, first-of-its-kind collaboration: Hot Fudge Sundae Sparkling Water. The limited-edition flavor launched on August 13th and is available exclusively at Van Leeuwen scoop shops nationwide, as well as on Amazon and Liquid Death’s TikTok Store.
Van Leeuwen is known for its outrageous flavors like Hidden Valley Ranch and Kraft Macaroni & Cheese, but their collaboration with Liquid Death heralds new heights for the crazy brand.
“We’ve tried many great flavors in the past, but we’ve never brought our ice cream to life in another product form,” said Ben Van Leeuwen, co-founder and CEO of Van Leeuwen Ice Cream. Men's Magazine“We’re excited to collaborate with a brand that loves to push boundaries on a fun collaboration that’s a first for both of us!”
Greg Fass, VP of Marketing for Liquid Death, echoed Van Leeuwen’s sentiments. “We’ve seen a lot of brands come up with their own ice cream flavors, but we’re the first to come up with an ice cream flavored sparkling water that tastes like hot fudge sundae,” Fass said. “We’re all about making healthy drinks more fun, so partnering with Van Leeuwen Ice Cream to create the first drinkable, 20-calorie hot fudge sundae was a perfect match.”
@liquiddeath Have a Hot Chocolate Ice Cream today! From #LiquidDeath x @Van Leeuwen
♬ original audio – Liquid Death
The niche new product is on full display in an ad posted on social media, and the consistency of the product appears to be closer to Guinness than any other water product. If you’re interested in trying Liquid Death and Van Leeuwen’s Hot Fudge Sundae Sparkling Water, head to your nearest Van Leeuwen store or Amazon.